Here is a little glimpse into what we do at Augusta Ranch and why I enjoy being a green grass PGA Golf Professional. Can you imagine if we worked with shows similar to this to feature our PGA rockstars throughout the nation? That would be powerful and truly tell the story about what we all do everyday. It can be done very inexpensively and easily. It would help our brand, compensation and recruitment.
Golf Business LIVE - Great show. We talked about the Supreme Golf/PGA announcement, a recent credit card fraud with Elavon(formerly ETS) that has cost Augusta Ranch and many other golf courses 10's of thousands of dollars, hosting legislative meet and greets, and Cathy Harbin (PGA Master Professional and Secretary of the NGCOA) talks about growing the game by inviting women, welcoming juniors (through PGA Junior League) and putting in Top Tracer on her range.
Augusta Ranch is growing green fee revenue by 35% during the COVID-19 pandemic. Pandemic or not, every public golf course can grow green fee revenue. In this session, Mike Loustalot, Chief Evangelist with Sagacity Golf, and Don Rea, PGA, owner of Augusta Ranch Golf Club in Mesa, Arizona, teach a simple formula to achieve amazing results. They break down the steps that every golf course can take to identify and quantify opportunities, implement a strategy, and measure your growth results.
THE GREAT REBOUND:
HOW TO MAKE THE MOST OF THIS OPPORTUNITY
• What we need to do now that we didn’t do in the past
• Tips on capturing, segmenting and exploiting customer data
• Pricing strategies and programs that will create loyalty and increase RevPar
• How to be Safe, Clean, Responsible, Fun, Family, Fitness, Forever
Don Rea, PGA Owner, Augusta Ranch Golf Club
Rock Lucas, PGA Owner, Charwood Golf Club
Thanks for taking the time to watch this presentation. It is different than the one I did in Atlanta in February. That being said, I think you will find that many of the things I mentioned pre COVID have become really important post COVID. Please never hesitate to contact me with any questions and remember, I have an open to everyone ZOOM call every Friday. The link is below on my calendar. I hope to talk with you soon. Have a great day!
Don Rea, PGA, Augusta Ranch, AZ and Allison George, Toad Valley, IA discuss the bounce back and surge in golfers at their courses coming out of Covid.
In this house chat segment, Cathy Harbin, Pine Ridge will share how SBA Loans, PPP and EIDL contributed to her ability to continue business
Augusta Ranch is launching PGA Family Cup. A tremendous program that is going to be the answer for all of those families wanting to do something fun together. Think PGA Junior League for the family. Awesome. Thanks Anthony Vitale, PGA for the interview and all you do as a Regional League Manager.
NGCOA CEO Jay Karen, and Augusta Ranch Golf Club owner and NGCOA Board member Don Rea speak to the latest pressing issues across the golf industry landscape and welcomed on special guest Elliott Ferguson, Chair of the Board for the U.S. Travel Association and CEO of Destination DC to shed light on the COVID-related economic impacts on facing the travel industry, and we discuss what that means for golf tourism, resorts and destinations-- a $28 billion segment of the golf industry.
We continue the conversation on race, inclusion and equality in America and where it intersects with golf. Jay Karen, NGCOA CEO, and Don Rea, PGA, Owner of Augusta Ranch Golf Club and NGCOA Board member, are thrilled to welcome on Dr. Renee Powell, Owner of Clearview Golf Club and the second ever African-American LPGA Tour player, and Dr. Michael Cooper, Chairman of the WE ARE GOLF Diversity Task Force, to Golf Business LIVE: Friday Edition.
Jay Karen, NGCOA CEO, and Don Rea, PGA, Owner of Augusta Ranch Golf Club and NGCOA Board member, recapped the week that was in the golf industry, including important legislation that was just recently passed in the Senate. They wrapped things up by having an open conversation about the issues taking place across the country involving race and diversity-- and how it intersects with golf.
NGCOA CEO Jay Karen and Augusta Ranch Golf Club owner and NGCOA Board member Don Rea recapped the very latest in the golf industry, including reaction to the latest legislation out of D.C. (House passing Paycheck Protection Program Flexibility Act of 2020). They wrapped things up by previewing Tuesday's Women's Golf Day virtual event by welcoming Elisa Gaudet (founder of Women's Golf Day) to the program!
NGCOA CEO Jay Karen and Augusta Ranch Golf Club owner and NGCOA Board member Don Rea welcome John Brown, CEO of Brown Golf, to the show. They discuss John's article "Barter and Today's Marketplace" which we featured in the latest edition of Golf Business WEEKLY. They also recap Tuesday's special edition of Golf Business LIVE featuring U.S. Congressman Joe Cunningham (SC-01), and take a look across the golf landscape as courses resume operations in all 50 states.
Jay Karen, NGCOA CEO and Don Rea, Owner, Augusta Ranch Golf Club and NGCOA Board Member recap the week that was in the golf industry and take your questions in an interactive LIVE Q&A to wrap things up!
Jay and Don welcome on special guest Ron Jaworski, multi-course owner/operator, NGCOA Advisory Board member, and 17 year NFL veteran, to share his views on new norms sweeping across the golf landscape and the adjustments being implemented by his Ron Jaworski Golf team.
Don Rea, PGA - 2020 Candidate Secretary of the PGA
Augusta Ranch Golf Club 2401 S. Lansing Mesa, AZ 85209
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